Buriram Expats
Buriram Province - General Category => Western Food in Buriram. => Topic started by: urleft on July 27, 2017, 07:01:10 AM
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Coca-Cola is killing Coke Zero and replacing it with a new drink
- Kate Taylor (http://www.businessinsider.com/author/kate-taylor)
If you like your Coke Zero exactly the way it is now, it might be time to start stockpiling it.
On Wednesday, Coca-Cola (http://markets.businessinsider.com/stock/ko-Quote) announced plans to stop selling Coke Zero in the US in August, replacing it with a beverage with a different recipe, design, and name: Coke Zero Sugar.
"It is a reinvention of Coke Zero," CEO James Quincey said in a call with investors.
According to Coca-Cola, which spent more than a year market testing the product, Coke Zero Sugar is closer to the taste of the standard Coca-Cola. But with zero sugar and zero calories, the drink is designed for customers who are seeking lower-sugar options.
Coke Zero Sugar is already a major hit outside the US, with growth figures reaching the teens. In the US, Coke Zero sales grew 3.5% in 2016, compared with Diet Coke's drop of 1.9% in the same time period.
http://www.businessinsider.com/coke-zero-is-being-replaced-by-coke-zero-sugar-2017-7
Here is a leak from an anonymous source about the replacement:
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Coke is shite.
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Keith.......how about a poll. Favourite non alcoholic beverage.
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Steve,
Start a new thread if you want as I am really not interested in what others drink. Just like them doing away with coke zero I rarely buy. However when they had the floods of 2011 diet coke and coke zero availability became problematic.
I hope the impact is that diet coke will now be available in bottles here.